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www.rockthebike.com
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October 12, 2006 |
Excerpt from the article: “Some [Starbuck’s events] are glitzy, like a shindig at Trump Tower in New York City this past summer where celebrities such as Miss Universe mixed banana coconut Frappaccinos using stationary bicycles fitted with blenders…In some ways, Starbuck’s approach is a throwback to the way businesses appealed to customers before the mass media came along…” |
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September 2006 |
The B3 Fender Blender featured on the cover of the Bicycle Retailer "Show Daily" publication from 2006 Interbike Tradeshow in Las Vegas.
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July 1, 2006 |
Excerpt from the article: "...the idea behind the B3 is to give entrepreneurs a convenient way to sell [smoothies] at outdoor settings" |
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October, 2005
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Excerpt from the article: "Providing juice drinks at events has long been a classic way to start up in business...I hadn't realized that there's actually a commercial product for this purpose, the Bicycle Blender" |
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October/November, 2005 |
Excerpt from the article:
"'Bike based machines leave a light imprint on the earth and are a great way to harness human energy,' says Nate Byerley, creator of the B3, a bike-powered blender. He and Breeden are part of a growing legion of resourceful cyclists who are creating ecologically sound businesses" |
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June 9-15, 2005 |
Excerpt from the restaurant review:
"When someone orders a fruit drink or smoothie, a waiter or waitress--sometimes even a customer--hops on the stationary 'Juice Peddler' and gives the apparatus a whirl...Operating the bike blender burns 25 calories a pop, prompting Cianfarani to note optimistically, 'I'm going to become very fit using this bike hundreds of times a day.'" |
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Excerpt from article:
"We made margaritas at Dolores park and watched the cops at 18th and Dolores make quite a show of themselves in full riot gear, though doing absolutely nothing. Just keeping us in line. So I guess my inspiration came from a desire to sell food (organic, healthy stuff) from a bike, a desire to make an old work trike something fun to ride, and a desire to show the cops that peace comes on the rocks, or blended, your choice." |
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Mountain Biking Action Magazine |
Photo caption:
"Wasting away again: Bike and fruit join forces to create theultimate smoothie. Not only refreshing, but a workout"
Here at BBB, we couldn't grasp the reference to "wasting away" when all along we thought we were trying to conserve energy. It took a musician friend to remind us of J. Buffet's classic "Margaritaville" to resolve the confusion... |
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San Francisco Bike Coalition Winter Fest
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From the article:
"...perhaps the most innovative wheeled wonder was the Byerley Bike Blender, a pedal-powered device that lets wheels make tasty dips and blended drinks. While most may not see the need for margaritas in traffic, the Bike Blender is available for parties and company events. People couldn't stop marveling at it and enjoying the hummus" |
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